Every Door Direct Mail (EDDM®) is a cost-effective mailing solution for geographical farming. Market your just listed property with one of our designs below, then use our innovative EDDM mapping tool to choose your carrier routes. Follow along with our step-by-step instructions to define your recipients by zip code, age range, and the number of households.
• Postcard Dimensions: 11" x 6"
⚠️ PLEASE NOTE: EDDM is not recommended for time-sensitive mailings. If timing is critical to your EDDM campaign, it’s important to plan ahead to ensure your delivery arrives, usually within a two-week timeframe.
EDDM Just Listed Postcards help you advertise your upcoming listing to a wider pool than just your farm. Here are 4 tips on how to use these postcards well:
1. Emphasize Your Brand: EDDM homeowners are likely not part of your farming list. This is your first introduction to them—make sure your branding, headshot, logo, and contact information are front and center.
2. Showcase Your Expertise: Use your EDDM mailer to showcase your upcoming listing and your real estate industry expertise. This can help build credibility with your audience and make them more likely to work with you.
3. Use High-Quality Visuals: Feature high-quality images of the inside and outside of the property to grab the attention of potential buyers. Ensure the images are clear, well-lit and showcase the property's best features.
4. Keep the Message Concise: The message on the postcard should be brief and to the point. Highlight the key selling points of the property and include a call-to-action for interested buyers to contact you.
5. Work with a Trusted Vendor: Choose Corefact for your EDDM pieces for the best quality, printing, and ordering services. Whether this is your first or 100th time ordering EDDM, we’re here to help.
